After Aldi debuted their new Christmas ad earlier this week, viewers spotted a reference to the debacle in the background of one scene.
While the A Christmas Carol-inspired clip centres around a Scrooge-like fruit named Ebanana – who is visited by Aldi’s regular character Kevin the Carrot – the opening shot of the clip shows a sad-looking caterpillar cake being led off in handcuffs.
And the subtle dig definitely got the thumbs up from viewers on social media:
Once again Aldi absolutely win with their Christmas advert this year. Spot The lemons arresting Cuthbert the Caterpillar cake! 🤣🤣 https://t.co/louzexBUTM
Meanwhile, Disney and McDonald’s are among the big-name brands to have gone down a more tear-jerking route for their festive ads in 2021, with John Lewis also living up to their reputation for giving us all of the feels with their latest Christmas campaign.